Marketing

Effect Of Product Innovation On A Company's Markets Share Of (Unilever Nig. Plc, Aba, Abia State)

ABSTRACT The major objective of this study is to determine the effect of product

Impact Of Corporate Social Responsibility On Organizational Performance (Study Of Selected Indigenous Companies Aba Abia State)

ABSTRACT The study examined the effect of corporate social responsibility on orga

Analysis Of Factors That Affect Location Of Retail Outlets In Umuahia, Abia State

ABSTRACT Retail is the sale of goods and services from individuals or businesses

Effect Of Sales Promotion On Purchasing Behaviour Of Consumes Of Coca-Cola Products In Umuahia Metropolis

ABSTRACT The unfavourable economic environment of Nigeria has brought about devas

Appraising Tile Marketing Strategies Adopted By Mobil Phone Service Providers In Nigeria (A Study Airtel, Glo, Mtn In River State)

ABSTRACT This study appraised the marketing strategies adopted by mobile phone se

Palm Oil Processing And Marketing: Problems And Prospects. (A Case Of Small Holder Oil Palm Processors In Ukwa East Local Government Area, Abia State, Nigeria).

ABSTRACT Sequel to the findings, the following recommendations and others was mad

Effect Of Relationship Marketing On Consumer Preferenc1 For Retail Stores In Aba, Abia State (A Study Of Selected Retail Stores In Aba, Abia State)

ABSTRACT Relationship Marketing (RM) is a popular concept in current marketing re

Effect Of Public Relations On Consumer Preference For Telecommunication Service In Nigeria.

ABSTRACT The study investigated the effect of public relation on consumer prefere

Effects Of Sales Promotion On Customers' Brand Loyalty Of GSM Users In Umuahia, Abia State

ABSTRACT The study examined the effect of sales promotion on customer brand loyal

Influence Of Sales Promotion On The Market Performances Of Selected Industrial Products In Abia State.

ABSTRACT This study was an exclusive study on influences at sales promotion on th

Analysis Of Public Relations Practice On The Market Performance Of Downstream Oil Sector In Nigeria (A Study Of Oando Nig Plc) Port-Harcourt, Nigeria

ABSTRACT The study was carried out on analysis of public relations practice of th

Effects Of Sales Promotion On Marketing Performance Of Nigerian Breweries Plc

ABSTRACT This research focused on Effectiveness of Sales Promotion on Consumer De

Physical Distribution Management For Competitive Advantage (Study Of Firms In The Soft Drink Industry In Nigeria)

ABSTRACT As a marketing mi element (new pro development and management. pricing a

Profit And Loss Statement On Marketing Budget In The Fast Food Industry In Nigeria

ABSTRACT This study examined profit and loss statement and marketing Budget in th

Effect Of Marketing Research On Market Performance Of Selected Small Scale Enterprises In Abia State

ABSTRACT This study was able to examine the Effect of Marketing Research on Marke

Effect Of Service Quality On Customer Satisfaction And Loyalty In The Telecommunication Industry

ABSTRACT The study investigated the effect of service quality on customer satisfa

Effect Of Marketing In Post-Consolidated Era Of Banks: A Study Of Selected Banks In Umuahia, Abia State, Nigeria

ABSTRACT Marketing efforts once focused primarily on the selling of manufactured

Influence Of Television Advertising On Customer Behavior Of First Bank Of Nigeria Plc, In Umuahia Metropolis Abia State.

ABSTRACT In every organization, advertising has been a very important tool in inf

The Impact Of Sales Promotion On The Sales Of Unilever Plc Products In Aba, Abia State Nigeria (2000-2005)

ABSTRACT Modern marketing calls for more than just the development of a good prod

Effects Of Adverting On The Profitability Of Bank Service Marketing (A Study Of Union Bank,Plc.)

ABSTRACT This research work tends to examine effects of adverting on the profitab

Effect Of Advertising On Changing Consumer Behavior (A Study Of First Bank Nigeria Plc)

ABSTRACT This research work was undertaken to assess the effects of advertising o

The World Wide Web In Practice Of Marketing: Its Challenges To Nigeria In The 2lst Century (Study Of Selected Firms In Umuahia Metropolis)

ABSTRACT This research work is mainly on the use of World Wide Web in the practic

Effect Of New Product Development On Consumer Patronage In A Manufacturing Company: A Study Of Pz Cussons Nigeria Plc Aba, Abia State

ABSTRACT This study aims to investigate the effects of new product development on

Effect Of Product Innovation On The Market Performance Of UAC Nigeria Plc

ABSTRACT This study was conducted to identify the relationship between increase i

Effect Of Consumer Perception On The Demand For Made In Nigeria Shoes In Aba Metropolis

ABSTRACT The purpose of this study is to appraise the effect of consumer percepti

Impact Of Sales Promotion On Tile Sales Of Unilever Plc Products. In Aba, Abia Sta'ie. Nigeria (2000-2005)

ABSTRACT  The study was carried out to identify the impact of sales promotio

Effect Of Advertising On Consumer Brand Preference For Selected Noodle Production In Abia State, Nigeria

ABSTRACT The research investigates the effect of advertising on consumer brand pr

Analysis Of Distribution And Performance Of Oil Marketers In Abia State, Nigeria (A Study Of Oando And Conoil, Aba)

ABSTRACT This research was an intensive analysis of distribution and performance

Effect Of Customer Services On Patronage Among Customers Of Selected Banks In Umuahia Metropolis In Abia State, Nigeria.

ABSTRACT The study was carried out to examine the effect of customer services on

Socio-Economic Determinants Of Commercialization Among Small Holder Farmers In Abia State, Nigeria

ABSTRACT The general objective of the study is to analyse the socio- economic det