Social & Management Sciences
Sub-fields
An Analysis Of The Marketing Mix Element Application Selected Cosmetic Firms In Aba, Abia State
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Impact Of Stress Management On Employees Productivity In Organizations (A Study Of Wema Bank Plc)
ABSTRACT This work investigates the impact of stress management on employee
Management Of Fraud In First Bank Plc Of Nigeria
ABSTRACT This study examines the management of fraud in first bank of Niger
Effect Of Corporate Social Responsibility On Corporate Reputation: A Study Of Tummy Tummy Foods Industry Ltd Abia State, Nigeria.
ABSTRACT This research focused on the effects of corporate social responsib
Evaluation Of The Impact Of Selected Management Theories On Organizational Performance (A Study Of Selected Courier Services In Aba. Abia State
ABSTRACT The study evaluated the impact of management theories on organizational
The Impact Of Marketing Practice On The Performance Of Public Utilities In Nigeria (A Case Study Of Nipost, Umuahia)
ABSTRACT This research work focused on the impact of marketing practice on the pe
Analysis Of The Adoption Of Agricultural Marketing Among Rice Farmers In Ebonyi State
Abstract Agricultural marketing has become one of the major ways of enhanci
Imp Act Of Segmentation On Organizational Performance (A Study Of Nigerian Breweries Plc Aba Plant)
ABSTRACT This study is conducted with the aim of analyzing the impact of segmenta
Impact Of Segmentation On Consumer Satisfaction In The Soft Drinks Industry (A Study Of 7up Bottling Company Plc)
ABSTRACT Segmentation has become part of the policies companies employ in order t
Effect Of Customer Relationship Management On Organizational Performance.
ABSTRACT The study investigated on the .effect of customer relationship managemen
Effect Of Waste Material Recycling In Green Marketing Activities In The Soft Drink ( Industry In Aba, Abia State
ABSTRACT This research study was focused on the evaluation of the effect of waste
Effect Of Market Segmentation On Sales Turnover Of Made In Nigeria Goods Inaba, Abia State
ABSTRACT Market segmentation is the marketing strategy of dividing a total hetero
Impact Of Segmentation On Organisational Performance (A Study Of Nigerian Breweries Plc Aba Plant)
ABSTRACT This study is conducted with the aim of analyzing the impact of segmenta
Impact Of Segmentation On Consumer Sa Tis Faction In The Soft Drinks Industry (A Study Of 7up Bottling Company Plc)
ABSTRACT Segmentation has become part of the policies companies employ in order t
Effect Of Corporate Social Responsibility On Productivity Of A Service Based Organization (A Study Of Eco Bank Plc Umuahia)
ABSTRACT This study was carried out to analyze the effect of corporate social res
Service Brand Communications And Consumer Responses In The Telecommunications Industry In The South-South Geopolitical Zone Of Nigeria
ABSTRACT The main thrust of this study was to examine the effect of service brand
Effects Of Promotional Strategies On Penetration Of Life Insurance Products In South East, Nigeria
Abstract This study investigated the effects of promotional strategies on penetra
Impact Of Foreign Direct Investment On Eonomic Growth Of Nigeria
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Effects Of Banks’ Marketing Strategies On Deposit Mobilization [A Study Of Selected Commercial Banks]
ABSTRACT This study examined the effect of banks’ marketing strategies on deposit
Impact Of Commercial Banks Credit On Industrial Growth In Nigeria
ABSTRACT This study examined the impact of commercial banks credit on industrial
Effect Of Relationship Marketing On Customers’ Retention In Nigeria Bottling Company, Owerri, Imo State, Nigeria
ABSTRACT The purpose of this study was to investigate the effect of relati
Logistics Management Practices And Marketing Performance Of Rice Distributors In Abia State, Nigeria
ABSTRACT The rice industry in Abia state is growing exponentially, it is y
Effect Of Bank Consolidation Management On Organizational Effectiveness (A Study Of Selected Deposit Money Banks In South East Nigeria)
ABSTRACT The study focus on Effect of Bank Consolidation Management on Organizati
Export Positioning Strategies And Marketing Performance Of Selected Agro-Allied Firms In South – South, Nigeria
ABSTRACT This study examined the influence of export positioning strategies on ma
Effects Of Service Quality On Customer Satisfaction (A Study Of First Bank And Access Bank Plc) In Umuahia Metropolis Abia State, Nigeria
ABSTRACT This research work concentrated on the effect of service quality on cust
Packaging In Product Concept Development And Positioning: A Study Of Selected Firms In The Food And Beverage Industry In Nigeria
ABSTRACT This study examined the role of packaging in product concept development
Effect Of Promotion On Customer Patronage Of Selected Electronic Products In Abia State, Nigeria
ABSTRACT This study examined the “Effect of promotion on customer patronage of se
Financial ratios and stock market prices Of quoted deposit money banks in Nigeria
ABSTRACT This study examined the influence of financial ratios on stock market pr
Customer Relationship Marketing And Customer Loyalty In Diamond And First Bank Plc South East Nigeria
ABSTRACT The study examined the effect of customer relationship marketing on cust
Volatility Clustering, Leverage Effects, Risk Of Stock Returns And News Arrival In West African Emerging Markets: Evidence From Abidjan, Ghana And Nigeria
ABSTRACT Understanding the stock return volatility in emerging markets especially