The Impact Of Sales Promotion On The Sales Of Unilever Plc Products In Aba, Abia State Nigeria (2000-2005)
ABSTRACT
Modern marketing calls for more than just the development of
a good product. Pricing and accessibility is of' importance too. Companies try
to adopt series of techniques to promote their goods and services in the global
market. These global markets are characterized by stiff and intense
competition. For a company to survive in this kind of market and achieve its
sales objectives,. it must have to communicate with the present and potential
customers.
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NMONWU, O (2021). The Impact Of Sales Promotion On The Sales Of Unilever Plc Products In Aba, Abia State Nigeria (2000-2005). Mouau.afribary.org: Retrieved Sep 21, 2024, from https://repository.mouau.edu.ng/work/view/the-impact-of-sales-promotion-on-the-sales-of-unilever-plc-products-in-aba-abia-state-nigeria-2000-2005-7-2
ONONEZE, NMONWU. "The Impact Of Sales Promotion On The Sales Of Unilever Plc Products In Aba, Abia State Nigeria (2000-2005)" Mouau.afribary.org. Mouau.afribary.org, 31 Aug. 2021, https://repository.mouau.edu.ng/work/view/the-impact-of-sales-promotion-on-the-sales-of-unilever-plc-products-in-aba-abia-state-nigeria-2000-2005-7-2. Accessed 21 Sep. 2024.
ONONEZE, NMONWU. "The Impact Of Sales Promotion On The Sales Of Unilever Plc Products In Aba, Abia State Nigeria (2000-2005)". Mouau.afribary.org, Mouau.afribary.org, 31 Aug. 2021. Web. 21 Sep. 2024. < https://repository.mouau.edu.ng/work/view/the-impact-of-sales-promotion-on-the-sales-of-unilever-plc-products-in-aba-abia-state-nigeria-2000-2005-7-2 >.
ONONEZE, NMONWU. "The Impact Of Sales Promotion On The Sales Of Unilever Plc Products In Aba, Abia State Nigeria (2000-2005)" Mouau.afribary.org (2021). Accessed 21 Sep. 2024. https://repository.mouau.edu.ng/work/view/the-impact-of-sales-promotion-on-the-sales-of-unilever-plc-products-in-aba-abia-state-nigeria-2000-2005-7-2