The Impact Of Corporate Social Responsibility On The Growth Of An Organization. (A Study Of Unilever Plc Aba)
ABSTRACT
Social corporated responsibility invokes an organization
giving hack some of its profit by way of project execution in the 1ost
community. This study was carried out to examine the impact of corporate social
responsibility on organizational growth with reference to Unilever Plc, Aba. lo
support the statistical analysis primary data was generated through
administration of questionnaire in a field survey. The primary data was
analyzed using descriptive statistics, multiple ordinary least Squares (OLS) regression
analysis, binery profit regression analysis and Pearson Correlation Analysis.
The result of the statistical analysis indicated that worker welfare,
scholarship to indigen students, sinking of borehole in the community, etc had
significant impact on growth of Unilever Plc, Aba. The result also indicated
that there was a positive and significant relationship between corporate social
responsibility and the growth Unilever Plc. It was recommended others that
organization should have well-designed corporate social responsibility guiding
their operations, there should he equity in distribution of projects to every
section of the community, and corporate social responsibility should be
integrated into the overall community relation strategy.
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KEGBE, O (2021). The Impact Of Corporate Social Responsibility On The Growth Of An Organization. (A Study Of Unilever Plc Aba). Mouau.afribary.org: Retrieved Sep 21, 2024, from https://repository.mouau.edu.ng/work/view/the-impact-of-corporate-social-responsibility-on-the-growth-of-an-organization-a-study-of-unilever-plc-aba-7-2
ONOME, KEGBE. "The Impact Of Corporate Social Responsibility On The Growth Of An Organization. (A Study Of Unilever Plc Aba)" Mouau.afribary.org. Mouau.afribary.org, 19 Jul. 2021, https://repository.mouau.edu.ng/work/view/the-impact-of-corporate-social-responsibility-on-the-growth-of-an-organization-a-study-of-unilever-plc-aba-7-2. Accessed 21 Sep. 2024.
ONOME, KEGBE. "The Impact Of Corporate Social Responsibility On The Growth Of An Organization. (A Study Of Unilever Plc Aba)". Mouau.afribary.org, Mouau.afribary.org, 19 Jul. 2021. Web. 21 Sep. 2024. < https://repository.mouau.edu.ng/work/view/the-impact-of-corporate-social-responsibility-on-the-growth-of-an-organization-a-study-of-unilever-plc-aba-7-2 >.
ONOME, KEGBE. "The Impact Of Corporate Social Responsibility On The Growth Of An Organization. (A Study Of Unilever Plc Aba)" Mouau.afribary.org (2021). Accessed 21 Sep. 2024. https://repository.mouau.edu.ng/work/view/the-impact-of-corporate-social-responsibility-on-the-growth-of-an-organization-a-study-of-unilever-plc-aba-7-2