An Evaluation Of The Marketing Efficiency Of Palm Oil Production In Imo State A Study Of Adapalm, Owerri

IHEANYICHUKWU CHIOMA S | 58 pages (7909 words) | Projects

ABSTRACT

The study investigated on the evaluation of the marketing efficiency of palm oil production in Imo state. The objective of the study are to determine the factors that influence marketing efficiency of palm oil produce and to determine the profit ratio and marketing margin of palm oil production in the study area. To achieve the objectives of the study, survey research design was adopted. A total Of 200 questionnaires were administered to the respondents of which 180 were completely filled and returned which represent 90% of the administered questionnaire. The researcher adopted primary and secondary data in getting the required information. In testing the hypothesis simple regression Analysis was used. The findings revealed that there is a signflcant relationship between market efficiency and the profitability in palm oil production. The findings also revealed that there is a signfIcant relationship between. profit ratio and marketing margin of palm oil production in the study area. The researcher recommends that since there is a sign fIcant relationship between marketing efficiency and market performance, palm oil producers should engage in marketing efficiency pro grammnes and train their staff on marketing efficiency in order to increase their performance.

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APA

IHEANYICHUKWU, S (2021). An Evaluation Of The Marketing Efficiency Of Palm Oil Production In Imo State A Study Of Adapalm, Owerri. Mouau.afribary.org: Retrieved Dec 23, 2024, from https://repository.mouau.edu.ng/work/view/an-evaluation-of-the-marketing-efficiency-of-palm-oil-production-in-imo-state-a-study-of-adapalm-owerri-7-2

MLA 8th

S, IHEANYICHUKWU. "An Evaluation Of The Marketing Efficiency Of Palm Oil Production In Imo State A Study Of Adapalm, Owerri" Mouau.afribary.org. Mouau.afribary.org, 22 Nov. 2021, https://repository.mouau.edu.ng/work/view/an-evaluation-of-the-marketing-efficiency-of-palm-oil-production-in-imo-state-a-study-of-adapalm-owerri-7-2. Accessed 23 Dec. 2024.

MLA7

S, IHEANYICHUKWU. "An Evaluation Of The Marketing Efficiency Of Palm Oil Production In Imo State A Study Of Adapalm, Owerri". Mouau.afribary.org, Mouau.afribary.org, 22 Nov. 2021. Web. 23 Dec. 2024. < https://repository.mouau.edu.ng/work/view/an-evaluation-of-the-marketing-efficiency-of-palm-oil-production-in-imo-state-a-study-of-adapalm-owerri-7-2 >.

Chicago

S, IHEANYICHUKWU. "An Evaluation Of The Marketing Efficiency Of Palm Oil Production In Imo State A Study Of Adapalm, Owerri" Mouau.afribary.org (2021). Accessed 23 Dec. 2024. https://repository.mouau.edu.ng/work/view/an-evaluation-of-the-marketing-efficiency-of-palm-oil-production-in-imo-state-a-study-of-adapalm-owerri-7-2

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