Michael Okpara University of Agriculture Repository
THE EFFECT OF BRANDING ON CONSUMER PATRONAGE OF TOILET SOAP (A STUDY OF PZ CUSSONS NIGERIA PLC ABA ABIA STATE)
ABSTRACT This research work examined The Effect of Branding on Consumer Patronage of Toilet Soaps. The problem addressed
ASSESSMENT OF THE IMPACT OF COMMERCIAL BANKS IN FINANCING SMALL AND MEDIUM SCALE ENTERPRISES IN NIGERIA: 1997-2006 (A STUDY AREA OF UMUAHIA NORTH LOCAL GOVERNMENT AREA,) ABIA STATE
ABSTRACT Assessment Of The Impact Of Commercial Banks ln Financing&
EFFECT OF PRODUCT BRANDING ON CONSUMER PREFERENCE IN THE COSMETIC INDUSTRY (A STUDY OF PZ CUSSONS NIGERIA PLC ABA, ABIA STATE)
ABSTRACT This work looks into the effects of products branding in consumer preference on cosmetics industry. The ob
EFFECT OF INTERNAL CONTROL ON FRAUD PREVENTION IN BANKS IN ABIA STATE (A CASE STUDY OF ECOBANK PLC)
ABSTRACT This is a gross sectional survey research which aim is to examine the effect of internal Control as the ba
DETERMINANTS OF PURCHASE BEHAVIOUR AND CONSUMPTION PATTERNS FOR TOILETRIES AMONG HOUSEHOLDS IN RIVERS STATE NIGERIA
ABSTRACT This study focused on the determinants of purchasing behavior and consumption pattern of toiletries among househ
CUSTOMER RELATIONSHIP MARKETING AND MARKETING PERFORMANCE IN SUPER MARKET IN PORT HARCOURT
ABSTRACT The study examined Customer Relationship Marketing and Marketing Performance of Supermarkets in Port Harcourt. T
RELEVANCE OF INFORMATION TECHNOLOGY TO THE MANAGEMENT OF SMALL AND MEDIUM SCALE ENTERPRISES IN NIGERIA (CASE STUDY OF CARDCEENTER NIGERIA LIMITED, LAGOS NIGERIA)
ABSTRACT This project work studied the relevance of Information Technology (IT) to the management of Small and Medium Sca
APPRAISAL OF THE MARKETING AND DEVELOPMENT OF LAUNDRY AND DRY CLEANING INDUSTRY (A STUDY OF SELECTED FIRMS IN ENUGU, ENUGU STATE)
ABSTRACT The study is the marketing and the development of laundry and dry cleaning industry, a case study of selected fi
APPRAISAL OF FINANCIAL REGULATION AND ACCOUNTABILITY IN NIGERIA PUBLIC SECTOR (A STUDY OF SELECTED MINISTRIES IN ABIA STATE)
ABSTRACT Nigeria is the sixth largest producer of oil and gas in the world,&nbs
SOCIO-ECONOMIC DETERMINANT OF CONSUMER CHOICE ON FOREIGN MADE LEATHER AMONG HOUSEHOLD IN URBAN AREAS OF ABIA STATE, NIGERIA
ABSTRACT The study analyzed the socio-economic determinant of consumer choice on foreign made leather among househo
ASSESSMENT OF THE DEVELOPMENT OF ACCOUNTING PRINCIPLES AND STANDARDS IN NIGERIA: CHALLENGES AND PROSPECTS
ABSTRACT This study provides the framework for understanding
ANALYSIS OF COSTS AND RETURNS OF BEEF MARKETING IN UMUAHIA METROPOLIS – ABIA STATE.
ABSTRACT The main objectives of the study analysed the costs and returns of beef marketing in Umuahia metropolis of Abia
AN APPRAISAL OF LOCAL GOVERNMENT ACCOUNTING SYSTEM AND FUND MANAGEMENT IN NIGERIA (A STUDY OF SELCTED·L.G._A IN ABIA STATE)
ABSTRACT Ineffective revenue generation in the local government has
IMPLICATIONS OF CUSTOMER SERVICE ON CUSTOMER LOYALTY IN THE NIGERIAN BANKING INDUSTRY. (A CASE OF FIRST BANK NIGERIA PLC, UMUAHIA, ABIA STATE)
Abstrtact This research “Implication of Customer Service on Customer Loyalty” A study of First Bank Plc, Umuahia. The gen
EVALUATION OF COSTING SYSTEM IN SMALL AND MEDIUM ENTERPRISES (A STUDY OF SELECTED SME'S)
ABSTRACT It is axiomatic that continuous existence of all business concerns depends on the ·effect and
PROSPECT AND CHALLENGES OF COST ACCOUNTING AND CONTROL IN THE AGRICULTURAL SCETOR OF NIGERIA (A CASE STUDY OF THE FEDERAL MINISTRY OF AGRICULTURE, . ABIA STATE)
ABSTRACT The agricultural sector bf Nigeria has &n
EFFECTS OF PROMOTIONAL STRATEGY ON THE CONSUMER PURCHASE DECISION MAKING PROCESS IN THE SOFT DRINK INDUSTRY. ( A STUDY OF 7UP BOTTLING PLC ABA, ABIA STATE
ABSTRACT The study investigated on the Effect of Promotional Strategy on the Consumer Purchasing Decision Making Process
PRODUCTION OF CAKES AND COOKIES USING POTATO (Ipomoea batatas) AND SOYBEAN (GLYCINEMAX) FLOUR BLEND
ABSTRACT Sweet potato (Ipomoea batata) as a plant, its derivatives benefits were mainly discussed. Sweet pota
ANALYSIS OF POULTRY AND POULTRY PRODUCTS MARKETING CHAIN IN ABIA STATE NIGERIA
ABSTRACT The study evaluated poultry and poultry product marketing chain in Abia state, Nigeria. A major objective of thi
EFFECT OF PROMOTION MIX STRATEGY ON THE PERFORMANCE OF MOBILE TELECOMMUNICATION NETWORK UMUAHIA ABIA STATE
ABSTRACT The study analyzed the effect of promotion mix strategy on the performance of Mobile telecommunication network U
PROBLEMS OF HUMAN RESOURCES MANAGEMENT IN HOTELS IN ABA METROPOLIS
ABSTRACT This study surveyed human resources management in hotels in Aba metropolis of Abia State. The major objectives w
AN ASSESSMENT OF THE USE OF GREEN TOOLS IN PEST CONTROL AMONG HOSPITALITY ORGANIZATIONS OPERATING IN UMUAHIA URBAN
ABSTRACT The study examined the assessment of the use of green tools in pest control among hospitality operations. The ob
EFFECT AND SOCIO- ECONOMIC CHARACTERISTICS OF THE PURCHASE OF SENSODYNE TOOTHPASTE IN ABA METROPOLIS OF ABIA – STATE NIGERIA.
ABSTRACT The study analyzed the consumer willingness to purchase sensodyne toothpaste product in Aba metropolis of Abia S
EVALUATION OF THE EFFECT OF MULTI-DISTRIBUTION CHANNEL ON MARKET PENETRATION STRATEGY OF FIRMS (A STUDY OF COWBELL MILK, A PRODUCT OF PROMASIDOR FOODS NIGERIA LTD).
ABSTRACT &
THE CONSTRAINT OF PERFORMANCE, EVALUATION, AND CONTROL OF SALES FORCE IN NIGERIA (A CASE STUDY OF DANA PHARMACEUTICAL PRIVATE LIMITED COMPANY)
ABSTRACT The study focus on the Constraints of Performance Evaluation and Control of Sales force in Nigeria (a case study
PENSION FUND ACCOUNTING IN PUBLIC SECTOR INSTITUTIONS: (A STUDY OF MICHAEL OKPARA UNIVERSITY OF AGRICULTURE UMUDIKE)
ABSTRACT This study focused on "pension fund accounting in public&n
COST CONTROL AND REDUCTION AS TOOLS FOR ACHIEVING PROFITABILITY IN SMALL AND MEDIUM SCALE ENTERPRISES (A Case Study of Aquapur Company Ltd)
ABSTRACT Investors have begun to source for cheap alternative means
AN APPRAISAL OF COST ACCOUNTING TECHNIQUES IN NIGERIAN COMPANIES (A STUDY Of THREE SELECTED COMPANIES IN ABA)
ABSTRACT The study came up as we examine their &
FRAUD AND FINANCIAL MALPRACTICES AS A LEADING FACTOR TO BANK FAILURE. (A CASE STUDY OF OCEANIC BANK, UMUAHIA)
ABSTRACT The study is concerned with an investigation into fraud and financial Malpractices as a leadin
ADOPTION OF INTERNATIONAL FINANCIAL REPORTING STANDARDS (IFRS) IN NIGERIA: CHALLENGES AND ISSUES
ABSTRACT This project examines the challenges and options of the adoption of International Financ