Marketing

The Influence Of Culture On Consumer Buying Behaviour (A Study Of Umuahia)

ABSTRACT  The purpose of this study was to throw more light on the influence

The Impact Of Product Packaging On The Growth Of Companies. A Study Of Paterson Zochonis (PZ) PLC

that lack of creativity partly responsible for the low patronage being experience

Evaluation Of Challenges Of Marketing Petroleum Products In Abia State By Independent Oil Marketers (A Study Of Selected Outlets IN Umuahia)

ABSTRACT The study is designed to Evaluate the Challenges of Marketing Petroleum

The Effect Of Corporate Advertising On Commerical Banks A Study Of Skye Bank Umuahia Branch Abia State

ABSTRACT  Customer satisfaction is the prime focus of business activities an

Risk And Risk Management Strategies In Pig Production In Abia State

ABSTRACT In a study conducted in the pig production area of Abia State in determi

Marketing Performance Of Deposit Money Banks In The Pre And Post Cashless Policy Periods In Nigeria (2004 – 2019)

ABSTRACT Before the introduction of the cashless policy by the Central Bank of Ni

Analysis Op Determinants Of Brand Preference For Cosmetics In Asia State, Nigeria

ABSTRACT  This research focused on analyzing the determinants of brand prefe

Application Of Marketing Concept In The Insurance Industry. (A Case Study Of Igi Industrial & General Insurance)

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Physical Evidence Strategies And Consumer Patronage Of Filling Stations In Uyo Metropolis, Akwa Ibom State

ABSTRACT   The study examined the influence of physical evidence strategies

Brand Equity And Marketing Performance Of Selected Cosmetics Firms In Lagos State, Nigeria

ABSTRACT The main objective of this study was to examine the effect of brand equi

Social Media Tools And Consumer Buying Behaviour Of Selected University Students In The South East Region Of Nigeria

ABSTRACT The broad objective of the study was to examine the relationship between

Determinants Of Impulse Buying Behaviour Of Female Lecturers In South Eastern Nigeria

ABSTRACT The study centered on the determinants of impulse buying behaviour among

Impact Of Petroleum Product Prices On Sale, Performance Of Companies In The Oil And Gas Sector In Nigeria

ABSTRACT The aim of this study was to investigate the impact of petroleum product

Analysis Of Factors Affecting Export Performance Of Selected Non-Oil Product In Nigeria From 1980-2018

ABSTRACT Export is an economy boaster. Analysis of factors affecting performance

Drivers Of Cubed Seasoning Consumption In Abia State Nigeria

ABSTRACT The study focused on the drivers of cubed seasoning consumption in Abia

Marketing Of Biofortified Cassava Products And Household Food Security In Abia State, Nigeria

ABSTRACT The narrative of this study is centered on scaling up a nutritious food

MKT 313 E-Marketing I

First Semester Examination 2018/2019

MKT 313- E-Marketing/Business

First semester 2020/2021 Examination

MKT121 B (Element of Marketing)

SECOND SEMESTER 2017/2018 ACADEMIC SESSION  

Effect Of Customer Orientation On Marketing Performance Among Small And Medium Scale Leather Products Manufacturer In Abia State Nigeria

ABSTRACT The study examined the effect of customer orientation on the marketing p

Effect of transportation and warehousing on marketing performance of flour distributors In Abia state, Nigeria

ABSTRACT This study examined the effect of transportation and warehousing on mark

Effect Of Advertisement On Consumers’ Patronage Of Toothpaste In Abia State, Nigeria

ABSTRACT The principal aim of consumer behavior analysis is to explain why consum

Multi-level marketing system and marketing performance of locally made herbal firms in Akwa Ibom state, Nigeria

ABSTRACT   The study examined multi-level marketing system and marketing per

MKT121 (Element of Marketing)

ELEMENT OF MARKETING - MKT 121 SECOND SEMESTER 2017/2018 ACADEMIC SESSION 

MKT416 (Product, Planning Developmement and Innovation)

2018/2019 Academic Session First Semester MKT416 (Product, Planning Developmement

Impact Of Advertising As A Sales Strategy In Nigerian Business Organizations. (Study Of Coca Cola Bottling Company Port- Harcourt}

ABSTRACT This research project is concerned with the impact of advertising as a s

The Impact Of Motivation Of Employees On Sales Performance (A Study Of Tonimas Nigeria Limited)

ABSTRACT This study focused on the impact of motivation of employees on sales per

Effects Of Small-Scale Business On Consumers Welfare In Arochukwu, Abia State

ABSTRACT This research work was carried out with the aim of bringing out the impa

Marketing Of Communication Services Among Public Televisions In Nigeria (A Case Study Of NTA Channel 9 Calabar)

ABSTRACT This research work is mainly on the marketing of communication services

The Role Of Product Innovation As An Effective Strategy In A Competitive Market (A Study Of Unilever Nigeria Plc, Aba)

ABSTRACT  The topic of this study is the role of product innovation as an ef