Marketing

Effect Of Marketing Communication On Customer Preference Of Selected Fastfood Firms In Abia State

ABSTRACT This research work is centered on Effect of Product Packaging on Consume

Effectiveness Of Marketing Strategies Adopted By Fast Food Restaurant In Umuahia Metropolis

ABSTRACT Recent years the fast food restaurant industry in the Umuahia metropolis

Effect Of Packaging On The Purchase Of Cosmetic Products By Consumers In Aba Metropolis , Abia State

ABSTRACT This research work is talking about the influence of packaging on the pu

Effect Of Personal Selling On The Sales Of Innoson Technical And Investment Company

ABSTRACT Personal selling is the oldest instrument of promotion mix which is achi

An Evaluation Of The Ethical Issues In Sales Promotion Practices Of La-Casera Company, In Enugu Metropolis, Enugu State

ABSTRACT The Evaluation of the Ethical issues in sales promotion practices at La-

Peer Group Influence And Single Ladies Purchase Behaviour Towards Second Hand Clothes In Aba, Abia State

ABSTRACT This research has as its thrust to examine the influence of peer group o

Effects Of Social Media On Hedonic Consumption Among Students Of Michael Okpara University Of Agriculture, Umudike (Mouau)

ABSTRACT There has been some controversy about the effectiveness of Social media

Effect Of Tracking Technology On Consumer Shopping Habits In Retail Industries. Abia State, Nigeria

ABSTRACT The study investigated on the effect of tracking technology on consumer

An Appraisal Of Promotional Strategies Of 7up Company Plc, Aba Metropolis, Abia State

ABSTRACT The research study was aimed at appraising the promotional strategies of

Effect Of Cultural Beliefs And Ethical Norms On The Marketing Of Healthcare Products In Abia State

ABSTRACT This work examines the effect of cultural beliefs and ethical norms on t

Role of Packaging on Consumer Goods Marketing

ABSTRACT The study investigated on the role of packaging on consumer goods market

Effect Of Packaging For Consumer Preference For Noodles In Umuahia, Abia State

ABSTRACT The study investigated the effect of packaging on consumer preference fo

Effect Of Pricing Policy On Marketing Performance In The Beverage Industry (A Study Of Unilever Nigeria Plc)

ABSTRACT The study investigated on the effect of pricing policy on marketing perf

Determinants Of Unethical Marketing Behaviour And Salesforce Orientation In Food Industry In Nigeria

ABSTRACT This study examined the determinants of unethical marketing behaviour an

Effect Of Sales Promotion On Organizational Sales Performance (Study Of Pz Cussons Nigeria Limited)

ABSTRACT The study investigated on the effect of sales promotional on organizatio

Effect Of Public Relations Practice On Marketing Performance Of Nestle Nigeria Plc

ABSTRACT  The study were effect of public relations practice on marketing pe

Evaluation Of Regulatory Agencie Effectiveness In Positioning Of Made In Nigeria Goods (A Study Of Rice Production And Marketing)

ABSTRACT This study examined regulatory agencies effectiveness in positioning of

The effect of product modification on Organizational growth

The goal of every business organization is to attract customers, sustain/retain t

Analysis Of Marketing Activities Of Small Scale Business Enterprises In Abia State, Nigeria

ABSTRACT The study examined the Analysis of Marketing Activities of Small Scale B

The effects of sales promotion on profitability in the brewing industry in Enugu State

Sales promotion has become an effective marketing tool that assists organizations

Effect Of Waste Material Recycling In Green Marketing Activities In The Soft Drink Industry

ABSTRACT This research study was focused on the evaluation of the effect of waste

Effect Of Waste Material Recycling In Green Marketing Activities In The Soft Drink Industry In Aba, Abia State

ABSTRACT This research study was focused on the evaluation of the effect of waste

Analysis Of Marketing Efficiency On Market Performance Of Selected Table Water Firms In Owerri

Today, access to improved water supply is a major challenge in the world. Althoug

Examination Of Factors That Militate Against Introduction Of A New Product In The Market. (A Study Of Starlite By Nigerian Breweries Plc, 9th Mile Corner, Enugu)

ABSTRACT This research project examines the factors that militate against introdu

Analysis Of Purchase Behaviour Of Advertised And Non Advertised Products Among Consumers Of Non Alcoholic Drink Market In Abia State

ABSTRACT The study was an extension research on analysis of purchase behavior of

Analysis of Public Relations Practice on the market performance of downstream Oil sector in Nigeria

Public Relation is the art and science of analyzing trends, predicting their cons

Effect Of Physical Environment On The Service Purchase Behaviour In The Banking Sector (Study Of Eco Bank Plc Umuahia Abia State)

ABSTRACT This study was on the effect of physical environment on the service purc

Effect Of Branding On The Marketing Performance Of Selected Pharmaceutical Products In Umuahia, Abia State

ABSTRACT The study was on the effect of branding on the marketing performance of

Effect Of Marketing Strategies On Sales Growth In The Food Drink Industry In Umuahia, Abia State

Abstract Marketing is the study of human activities directed at satisfying needs

Effect Of Product Innovation On The Performance Of Selected Small Scale Enterprise In Aba, Abia State

ABSTRACT The study focuses on the effect of product innovation on the performance