Marketing

Evaluation Of Factors That Influence Consumers Purchase Decision On Electronic Products In Umuahia Metropolis Abia State- Nigeria

ABSTRACT. This research examined the Evaluation of factors that influence consume

Effective Management Of Customer Complaints As A Strategy Of Achieving Customer Satisfaction In The Telecommunication Industry (A Study Of MTN Nigeria)

ABSTRACT  The study investigated the management of customer complaints in a

The Impact Of Corporate Social Responsibility On The Growth Of An Organization. (A Study Of Unilever Plc Aba) xxx

ABSTRACT The term corporate social responsibility '(CSR) 1 960s and early 1970 af

Effects Of Viral Advertising On Brand Awareness Among Household Based Consumers In Some Selected Local Governments Abia State Nigeria

ABSTRACT The study' examined the effect of viral advertising on brand awareness a

Appraisal Of Integrated Marketing Communication On Organizational Performance On The Banking Industry In Nigeria. (A Case Study Of Ecobank, Asaba, Delta State) xxx

ABSTRACT This research work investigated marketing communication on organizationa

Consumer Choice Preference And Patronage Of Automobile Engine Lubricant Users In Abia State Nigeria

ABSTRACT The study examined consumer choice preference and patronage of automobil

Effects Of Customer Satisfaction And Loyalty In The Banking Sector (A Study Of Selected Money Deposit Banks In Umuahia Metropolis)

ABSTRACT Customer satisfaction and loyalty represents a fundamental step in under

Marketing Efficiency Of Packaged Water In Imo State Nigeria

ABSTRACT The study focused on marketing efficiency of packaged 'water production

Effect Of Brand Management In The Detergent Industry (Study Of Pz Nigeria Limited)

ABSTRACT Branding is a major issue in product strategy on the one hand, and also

Factors Influencing The Adoption Of Undifferentiated (Mass) Marketing Strategy In Luxury Bus Transport Sub-Sector In Nigeria (A Study Of Abc And Chisco Transport Companies)

ABSTRACT This is an explanatory research which sought to determine the factor tha

Effect Of Product Quality On Consumer Brand Loyalty (A Study Of 7up Bottling Company, Aba) In Abia State Nigeria

ABSTRACT This work title "Effect of Product Quality on Consumer Brand Loyalty (A

Effect Of Marketing Communication Strategies Of Firms On Purchasing Behaviour Of Household In Aba, Abia State (A Study Of Detergent Users In Abia State)

ABSTRACT  Marketing communication strategies have become one of the major ma

Effects Of Products Attributes On Consumer Patronage Of Selected Instant Noodles Products In Umuahia Abia State

ABSTRACT The research study dealt with the effects of product attributes on consu

Product Display Technique In Small Retail Outlets: A Study Of Some Selected Retail Outlets In Aba, Abia State. xx

ABSTRACT The study evaluated product display techniques in small retail outlets i

Effective Marketing Strategy For Approved Profitability Rental Organization A Study Of Sabio Rental Port Harcourt

ABSTRACT This project, Effective Marking Strategy for Improved Profitability of R

Problems And Prospects Of Marketing Of Public Utilities In Nigeria (A Study Of Nigerian Postal Service (Nipost) Aba Metropolis, Aba Abia State)

ABSTRACT This work titled "The problems and prospect of marketing of public utili

Marketing Strategies: A Tool For Survival Of Retail Stores (A Study Of Capital And Popular Supermarket In Umuahia Metropolis)

ABSTRACT This research work was conducted to evaluate marketing strategies as a t

Evaluation Of Factors That Influence Consumers Purchase Decision On Electronic Products In Aba Metropolis

ABSTRACT This research examined the Evaluation of factors that influence consumer

Segmentation Policies And Customer Satisfaction In The Soft Drink Industry

ABSTRACT This study aimed at satisfying customers, the prime focus of this is on

An Evaluation Of Consumer Attitudes Towards Nigerian And Foreign Made Goods In The Food Supplement Market. (A Study Of Enugu Metropolis)

ABSTRACT This study assesses the evaluation of consumer attitudes towards Nigeria

Evaluation Of Strategic Marketing As An Instrument For Enhancing Organizational Performance. (A Study Of Selected Firms In Abia State. Nigeria) XX

ABSTRACT This study attempted to examine strategic marketing as an instrument to

An Appraisal Of Product Performance In The Beer Industry (A Study Of Breweries Plc, Enugu State)

ABSTRACT This research is carried Out Of "An appraisal of product performance; A

Effects Of Sales Promotion On Purchases Of Coca-Cola Brand Of' Soft Drinks In Umuahia Metropolis, Abia State.

ABSTRACT This study examined those factors that influenced brand preference among

Effect Of National Electricity Power Price Charge Differentiation On The Marketing Performance Of Restaurants In Abia State Nigeria

ABSTRACT This study was carried out to empirically examine the effect of National

Effects Of Product Differentiation On Sales Performance Of MTN Products Wholesalers And Retailers In Abia State, Nigeria.

ABSTRACT The study analyzed the effect of product differentiation on performance

Impact Of Advertising On Selected Consumer Goods (Toilet Soap) A Study Of Pz Cuzzon Nigeria Plc Aba, Abia State. XX

ABSTRACT The purpose of the study was to determine the impact of Advertizing on t

Assessing The Effect Of Family Roles In The Purchase Desc1sion Process In Umuahia Abia State

ABSTRACT The study investigated on assessing the effect of family role in the pur

Effect Of Globalization On The Marketing Of Financial Services In Nigeria (A Study Of Diamond Bank Plc In Ikwuano Local Government Abia State)

ABSTRACT This millennium is being heralded by advances in technology, political i

Analyses Of The Effects Of Sales Promotion On The Performance Of Nestle Nigeria Plc

ABSTRACT Sales promotion is a strategy adopted by many organizations to boost cor

Title Page The Place Of Marketing In Financial Intermediation (Study Of Selected Deposit Money Banks In Nigeria)

ABSTRACT This study is centered on the place of marketing in financial intermedia