Michael Okpara University
Works by this Author
Factors Influencing Brand Choice Of Food Drinks In Uyo Metropolis Of Akwa Ibom State Of Nigeria
ABSTRACT This study made an attempt to analyze factors that influence consu
Effect Of Marketing Strategies On Sales Growth In The Food Drink Industry In Umuahia, Abia State (A Study Of Chi-Exotic Drink)
ABSTRACT The study analyzed and was on Effect on Marketing Strategies on Sales Gr
Effects Of Microfinance Services On Economic Empowerment Of Rural Women In Abia State, Nigeria
ABSTRACT The study examined the effects of microfinance services on economi
The Performance Of Broiler Birds Fed Raw Or Processed (Earth — Ball) Icacinia manni Meal
ABSTRACT An experiment was conducted to determine the effect of replacing 10% of
An Assessment Of Distribution Strategy On Sales Volume Of Fuel And Kerosene: A Study Of Nnpc Mega Station, Umuahia
ABSTRACT The study identified the effect of effective distribution strategy on sa
Impact Of Information Technology On The Performance Of Guarantee Trust Bank Plc, Umuahia, Abta State
ABSTRACT Today's organizations' are confronted with rapidly changing markt condit
Effect Of Advertising On Sales Performance In The Brewering Industry (A Study Of Nigerian Breweries Plc, Enugu)
ABSTRACT This study was intended to evaluate Effects of Advertising on sales perf
The Impact Of Performance Appraisal On Workers' Productivity (A Study Of Abia State Judiciary, Umuahia)
ABSTRACT Performance appraisal has been considered as the most significant,
The Impact Of Branding On The Sales Of Consumer Goods In Abia State
ABSTRACT During the last decade, retail businesses have realized the importance o
Factors Influencing The Quantity Of Noodles Marketed By Traders in Umuahia North Local Government Area Of Abia State
ABSTRACT Demand is one of the forces that make market economics work. It determin
Market Segmentation As A Tool For Achieving Organizational Sales Objectives (A Study Of Nigeria Bottling Company, Enugu Plc)
ABSTRACT The study examined the effect of market segmentation as a tool for achie
Impact Of Internal Auditing On Fraud Prevention And Detection In Not-For-Profit Organizations (A Study Of Assemblies Of God Church Bende Road, Umuahia)
ABSTRACT This study focused on the impact of internal auditing on fraud preventio
Impact Of Inventory Management On The Performance Of Selected Manufacturing Companies In Nigeria (A Case Study Of Pz Cussons Nig. Plc)
ABSTRACT Problems of inventory management and control have been around for a very
Determinants Of Performance Efficiency In Selected Small Scale Enterprise In Umuahia, Abia State
ABSTRACT The study examined the determinants of performance efficiency in selecte
Effect Of Government Taxation And Levy Charges On Wholesale And Supermarket Marketing Abia State, Nigeria
ABSTRACT This study analyzed the effect of government taxation and levy charges o
Novelty And Brand As Causal Determinant Of Consumers Buying Behaviuor In Abia State
ABSTRACT This research work is a powerful asset that must be carefully developed
Assessing Sales Force Motivation As A Panacea For Improved Performance In Manufacturing Industry. (Case Study Of Pz Cussons Plc Aba)
ABSTRACT The study examines sales force motivation as a panacea for improved perf
Impact Of Green Marketing On Consumer Patronage (Selected Herbal Medicine In Abia State)
ABSTRACT This study aims to give information about the impact of green marketing
Accessing The Impact Of Consumer Preference For The Consumption Of Locally Produced Rice In Abia State, Nigeria
ABSTRACT The study examined the impact of consumer preference for consumption of
Effect Of Sales Promotion On The Profitability Nigerian Brewery Plc
ABSTRACT The study was on the effects of sales promotion on the profitability in