ABSTRACT
The study examined the marketing of
cocoa in Abia State, using lkwuano Local Government Area as a case study. Both
primary and secondary data i.'vere used in accomplishing the study. Primary
data were obtained through structured questionnaires, which were randomly given
to cocoa producers and marketers. Secondary data were sourced from texts,
journals and other research works. The data realized were analyzed using, frequency
tables, percentages, gross margin, and marketing margin . The following
findings were made, the cocoa farmers in the study area have positive gross
margin, which indicated that the enterprise is a profitable one. The marketing
margin was found to be 53%. The problems that militated against this work in
tlie slate, ranged from high cost at marketing instability in price government
policies etc. Based on the findings, the following recommendations were made,
government should ensure adequate provision of transportation, and make those
policies that will encourage more cocoa production in the state. Government
should create cocoa marketing department within the ministry of commerce, trade
and industry to prescribe appropriate rules and regulations, including price
regulation, policy to guide and regulate the cocoa marketing system and ensure
effectiveness and efficiency. The producers should also he encouraged to join
co-operative societies, this is likely to he gainful now that cocoa marketing
board is not functioning. This will help solve problem o inadequate funding.
TIMOTHY, . (2021). Cocoa Marketing In Abia State: A Case Study Of Ikwuano Local Government Area . Mouau.afribary.org: Retrieved Nov 24, 2024, from https://repository.mouau.edu.ng/work/view/cocoa-marketing-in-abia-state-a-case-study-of-ikwuano-local-government-area-7-2
.L., TIMOTHY. "Cocoa Marketing In Abia State: A Case Study Of Ikwuano Local Government Area " Mouau.afribary.org. Mouau.afribary.org, 01 Jul. 2021, https://repository.mouau.edu.ng/work/view/cocoa-marketing-in-abia-state-a-case-study-of-ikwuano-local-government-area-7-2. Accessed 24 Nov. 2024.
.L., TIMOTHY. "Cocoa Marketing In Abia State: A Case Study Of Ikwuano Local Government Area ". Mouau.afribary.org, Mouau.afribary.org, 01 Jul. 2021. Web. 24 Nov. 2024. < https://repository.mouau.edu.ng/work/view/cocoa-marketing-in-abia-state-a-case-study-of-ikwuano-local-government-area-7-2 >.
.L., TIMOTHY. "Cocoa Marketing In Abia State: A Case Study Of Ikwuano Local Government Area " Mouau.afribary.org (2021). Accessed 24 Nov. 2024. https://repository.mouau.edu.ng/work/view/cocoa-marketing-in-abia-state-a-case-study-of-ikwuano-local-government-area-7-2