Social & Management Sciences
Sub-fields
Factors Influencing The Adoption Of Undifferentiated (Mass) Marketing Strategy In Luxury Bus Transport Sub-Sector In Nigeria (A Study Of Abc And Chisco Transport Companies)
ABSTRACT This is an explanatory research which sought to determine the factor tha
Effect Of Product Quality On Consumer Brand Loyalty (A Study Of 7up Bottling Company, Aba) In Abia State Nigeria
ABSTRACT This work title "Effect of Product Quality on Consumer Brand Loyalty (A
Effect Of Marketing Communication Strategies Of Firms On Purchasing Behaviour Of Household In Aba, Abia State (A Study Of Detergent Users In Abia State)
ABSTRACT Marketing communication strategies have become one of the major ma
Effects Of Products Attributes On Consumer Patronage Of Selected Instant Noodles Products In Umuahia Abia State
ABSTRACT The research study dealt with the effects of product attributes on consu
Product Display Technique In Small Retail Outlets: A Study Of Some Selected Retail Outlets In Aba, Abia State. xx
ABSTRACT The study evaluated product display techniques in small retail outlets i
Corporate Governance Structures And Bank Operations In Nigeria (A Case Study Of Eco Bank Plc)xxx
ABSTRACT As economies of the world are globalizing day by day and banks are movin
Effective Marketing Strategy For Approved Profitability Rental Organization A Study Of Sabio Rental Port Harcourt
ABSTRACT This project, Effective Marking Strategy for Improved Profitability of R
Impact Of Personal Income Tax On Government Revenue Generation In Abia State. (A Case Study Of Board Of Internal Revenue Umuahia)
ABSTRACT This study seeks to examine the impact of personal income tax on governm
Problems And Prospects Of Marketing Of Public Utilities In Nigeria (A Study Of Nigerian Postal Service (Nipost) Aba Metropolis, Aba Abia State)
ABSTRACT This work titled "The problems and prospect of marketing of public utili
Etiologic Agents Of Urinary Tract Infection Among Patients From Abia Specialist Hospital, Umuahiaxxx.
ABSTRACT Urinary tract infection (UTI) is one of the most common bacterial infect
Marketing Strategies: A Tool For Survival Of Retail Stores (A Study Of Capital And Popular Supermarket In Umuahia Metropolis)
ABSTRACT This research work was conducted to evaluate marketing strategies as a t
Effect Of Company Income Tax On The Performance Of Business Organization In Nigeria
ABSTRACT This study was on the effect of company income tax in the performance of
Impact Of Internal Control And Corporate Governance On Audit Fee (A Study Of Selected Organizations In Abia State)
ABSTRACT The major purpose of this study is to examine the impact of internal con
Evaluation Of Factors That Influence Consumers Purchase Decision On Electronic Products In Aba Metropolis
ABSTRACT This research examined the Evaluation of factors that influence consumer
Segmentation Policies And Customer Satisfaction In The Soft Drink Industry
ABSTRACT This study aimed at satisfying customers, the prime focus of this is on
An Evaluation Of Consumer Attitudes Towards Nigerian And Foreign Made Goods In The Food Supplement Market. (A Study Of Enugu Metropolis)
ABSTRACT This study assesses the evaluation of consumer attitudes towards Nigeria
Role Of Accountants In National And Economic Development Of Nigeria
ABSTRACT The research study focused on Role Of Accountants In National And Econom
Role Of External Auditors In Selected Quoted Company In Nigeria (A Case Study Of Cadbury Company Nigeria PLC Lagos).
ABSTRACT This study critically analyzes the role of external auditors in selected
Evaluation Of Strategic Marketing As An Instrument For Enhancing Organizational Performance. (A Study Of Selected Firms In Abia State. Nigeria) XX
ABSTRACT This study attempted to examine strategic marketing as an instrument to
Role Of Public Accountants In Mergers And Acquisitions (A Study Of Selected Accounting Firms In Abia State.)
ABSTRACT This study appraised the roles of public accountants in mergers and acqu
Relevance Of Accounting In Formation In Measuring The Effectiveness And Efficiency Of Corporative Entities (A Study Of Selected Firms In Aba)
ABRSTRACT This works talks about the relevance of accounting information in measu
An Appraisal Of Product Performance In The Beer Industry (A Study Of Breweries Plc, Enugu State)
ABSTRACT This research is carried Out Of "An appraisal of product performance; A
Financial Statement Analysis As A Basis For Evaluating Corporate Performance (A Case Of P.Z Industry Plc Aba)
ABSTRACT The purpose of this research project was embarked to find out how financ
Impact Assessment Of The Role Of Internal Audit On The Performance Of Public Corporations (A Study Of Abia State Utility Board And Board Of Internal Revenue Umuahia)
ABSTRACT This study examined the Impact Assessment of the Role of Internal audit
Impact Of Published Financial Report On Shareholders' Investment Decision (A Study Of First Bank PLC.)
ABSTRACT This study focuses on the impact of published financial report on shareh
Effects Of Sales Promotion On Purchases Of Coca-Cola Brand Of' Soft Drinks In Umuahia Metropolis, Abia State.
ABSTRACT This study examined those factors that influenced brand preference among
Impact Of Cost Reduction In The Profitability Trend Of A Manufacturing Industry (A Study Of First Aluminium Industry Nigeria Ltd Portharcourt, Rivers State)
ABSTRACT This study is concerned with the impact of cost reduction in the profita
Effect Of National Electricity Power Price Charge Differentiation On The Marketing Performance Of Restaurants In Abia State Nigeria
ABSTRACT This study was carried out to empirically examine the effect of National
Evaluation Of The Contribution And Challenges Of Vat To Nigerian Economic Development
ABSTRACT Based on the fact that the Nigerian Government has depended only on oil
Effects Of Product Differentiation On Sales Performance Of MTN Products Wholesalers And Retailers In Abia State, Nigeria.
ABSTRACT The study analyzed the effect of product differentiation on performance