Michael Okpara University
Works by this Author
Analysis Of Price Differentials In The Marketing Of Selected Agricultural Produce In Abia State, Nigeria
ABSTRACT The study was designed to analyze price differentials in the marketing o
Effect Of Tax Incentives On Economic Development Of Nigeria (A Study Of Selected Ministries In Abia State)
ABSTRACT The researcher evaluate the effect of tax incentives on economic develop
Effect Of Merger On The Performance Of Banks In Nigeria (A Study Of United Bank Of Africa Plc)
ABSTRACT Financial sector play a vital role in the development of any economy. Ov
Novelty And Brand As Causal Determninant Of Consumers Buying Behaviuor In Abia State
ABSTRACT Novelty and brand are powerful assets that must be carefully developed,
Marketing Performance Measurement In The Service Industry In Nigeria (A Study Of Mtn And Glo)
ABSTRACT Marketing Performance is a construct that helps to determine the status
Influence Of Information Technology In Marketing Of Bank Services (A Case Study Of Diamond Bank Plc In Umuahia Metropolis)
ABSTRACT This research work looked at the influence of information technology in
Evaluation Of Consumers' Preferences For The Consumption Of Selected Beer Brands In Aba Metroplois, Abia State.
ABTSRACT This research work was initiated to evaluate consumers' preferences for
Effect Of Product Innovation On A Company's Markets Share Of (Unilever Nig. Plc, Aba, Abia State)
ABSTRACT The major objective of this study is to determine the effect of product
Impact Of Corporate Social Responsibility On Organizational Performance (Study Of Selected Indigenous Companies Aba Abia State)
ABSTRACT The study examined the effect of corporate social responsibility on orga
Analysis Of Factors That Affect Location Of Retail Outlets In Umuahia, Abia State
ABSTRACT Retail is the sale of goods and services from individuals or businesses
Effect Of Sales Promotion On Purchasing Behaviour Of Consumes Of Coca-Cola Products In Umuahia Metropolis
ABSTRACT The unfavourable economic environment of Nigeria has brought about devas
Appraising Tile Marketing Strategies Adopted By Mobil Phone Service Providers In Nigeria (A Study Airtel, Glo, Mtn In River State)
ABSTRACT This study appraised the marketing strategies adopted by mobile phone se
Palm Oil Processing And Marketing: Problems And Prospects. (A Case Of Small Holder Oil Palm Processors In Ukwa East Local Government Area, Abia State, Nigeria).
ABSTRACT Sequel to the findings, the following recommendations and others was mad
Effect Of Relationship Marketing On Consumer Preferenc1 For Retail Stores In Aba, Abia State (A Study Of Selected Retail Stores In Aba, Abia State)
ABSTRACT Relationship Marketing (RM) is a popular concept in current marketing re
Effect Of Public Relations On Consumer Preference For Telecommunication Service In Nigeria.
ABSTRACT The study investigated the effect of public relation on consumer prefere
Effects Of Sales Promotion On Customers' Brand Loyalty Of GSM Users In Umuahia, Abia State
ABSTRACT The study examined the effect of sales promotion on customer brand loyal
Impact Of Audited Financial Statement On Investment Decisions (A Study Of Some Selected Companies In Akwa Ibom State.)
ABSTRACT This project work examines financial statements as an instrument for enh
Microbial Quality Of Yam Flour
ABSTRACT The microorganisms in yam Hour as well as the Proximate analysis of the
Prolificacy And Mortality Of West African Dwarf Goat (Wad) Raised Intensively In A University Livestock Farm
ABSTRACT The production record of WAD goats raised intensively at MOUAU livestock
Substitutional Value Of Tigernut (Cyperus Esculentus) For Maize In A Soya Bean Meal Based Broiler Diet.
ABSTRACT The experiment was conducted to evaluate the effect of substituting