Social & Management Sciences

Impact Of Internal Control Measures On Operations Of Government Establishments In Nigeria (A Study Of Ministry Of Finance, Abia State)

ABSTRACT This  study  investigated   impact  of  in

Effects Of Brand Image On Consumer Preference (A Study Of 7up Bottling Company In Aba, Abia State)

ABSTRACT The study examined the effect of branding on consumer preference (A stud

Influence Of Macroeconomic Indicators On Money Supply In Nigeria

ABSTRACT The study was specifically embarked upon to establish the influence of m

Effect Of Advertising On Consumer Brand Preference For Selected Noodle Products In Abia State, Nigeria

ABSTRACT The research investigates the effect of advertising on consumer brand pr

Effect Of Relationship Marketing Practice On Bank Performance (A Study Of Mouau Microfinance Bank)

ABSTRACT This research examines the effect of relationship marketing practice on

The Role Of Personal Selling And Advertisements On The Diffusion Of Banks Products (A Study Of First Bank In Owerri, Imo State)

ABSTRACT  The researcher investigates “Personal Selling And Advertisement On

Effect Of Customer Relationship Marketing On Customer Satisfaction In Fast Food Industries In Abia State

ABSTRACT The study examined effect of CRM in customer satisfaction of selected fa

Impact Of Customer Relationship Marketing On Bank Growth In Abia State. (A Study Of Uba & Zenith Bank)

ABSTRACT  Relationship marketing was first desired in a form of relationship

The Impact Of Insurance Apathy On Economic Growth In Nigeria. A Study Of Nigeria Insurance Industry.

ABSTRACT This study is aimed at investigating the impact of insurance apathy, on

Impact Of Sales Promotion On The Marketing Of Soft Drinks In Nigeria (A Study 7up Bottling Nigeria Plc, Aba)

ABSTRACT This study is on the impact of sales promotion on sales of soft drinks i

Effect Of Value Added Tax On The Economic Growth of Nigeria (2006-2014)

ABSTRACT This study focuses on the effect of valued added tax on the  econom

Impact Of Cash Control On Corporate Performance Of Financial Institutions In Nigeria (A Study Of Union Bank Plc)

ABSTRACT The study evaluated  the impact of cash control on corporate perfor

Effects Of Packaging In Promoting The Marketing Performance Of Beauty Care Products Of Petals Company Enugu, Nigeria

ABSTRACT This research project is very crucial study for petals Ltd. The study wa

Effect Of Marketing Finacial Services On Banks Profitability (A Study Of Guaranteee Trust Bank Plc.)

ABSTRACT The study examine effects of banks marketing services and profitability

Effect Of Budget Deficit On Nigerian Economy (2005-2016)

ABSTRACT The research  was undertaken  to ascertain  the  eff

Response Of Customers To Sales Promotion: A Study Of Selected Deposit Money Banks In Imo State, Nigeria

ABSTRACT The study investigated the response of customers to sales promotion of s

Effect Of Long Term Loans On The Capital Structure Of Banks (A Study Of Access Bank Plc)

ABSTRACT There has been an argument on whether long term loans affect the capital

Application Of Financial Ratio In Evaluating Corporate Performance: A Study Of First Bank Of Nigeria, Plc

ABSTRACT This research study was·   conducted to show the·  eoalua

Effect Of Sales Promotion On The Consumption Of Malta Guiness Nigeria Plc

ABSTRACT The use of sales promotion is becoming one of the most fashionable marke

Evaluation Of Consumers’ Preferences For The Consumption Of Selected Beer Brandsin Aba Metroplois, Abia State.

ABTSRACT This research work was initiated to evaluate consumers preference for co

Effect Of Agricultural Loans Of Microfinance Bank On Nigeria Economy

ABSTRACT The study determined the effect of agricultural loans of microfinance ba

Effect Of New Product Planning And Development On The Growth Of Firms In Brewery Industry In Nigeria (A Case Study Of Guinness Nigria Plc)

ABSTRACT This work ascertained the effect of new product development on the growt

Effect Of Macroeconomic Variables On Manufacturing Sector Growth In Nigeria

ABSTRACT The study investigated the effect of macroeconomic variables on manufact

The Effect Of Monetary Policy Measures On Commercial Banks Credit Creation In Nigeria

ABSTRACT The study examined the effect of monetary policy on commercial banks cre

Effect Of Forensic Audit On Fraud Detection And Prevention

ABSTRACT The  study   investigated   the  use 

Effect Of Financial Sector Development On The Economic Growth Of Nigeria

ABSTRACT This empirical study examined the effect of financial sector development

Application Of Sales Promotion And Personal Selling As Strategy For Enhancing Sales Volume In Soft Drinks Manufacturing Firms In Abia State

Background of the study Communication mix is the marketers’ bag of tools for Mark

Effect Of Banking Regulation On The Performance Commercial Banks In Nigeria (2000-2016)

ABSTRACT This study examines the effect of Banking Regulation via capital adequac

Effect Of Repackaging On Consumer Buying Behaviour On Cosmestic Products In Abia State

ABSTRACT As consumers, we use cosmetic products, clothing, housing, education and

Effect Of Promotional Strategies On Consumer Patronage Of Corrugated Roofing Sheet In Enugu State (A Study Of Emenite Nigeria Limited, Enugu)

ABSTRACT This research work is the effect of promotional strategies on consumer’s