Michael Okpara University

Works by this Author

The Assessment Of The Effect Of Marketing Research On New Product Development {A Case Study Of Berger Paint Plc, Port- Harcourt, Rivers State.:- Ugorji Constance .U

ABSTRACT The work uses the hypothesis. The hypothesis tested proved that assessme

The Influence Of Financial Management On Local Government Performance, A Survey Of Some Selected Local Government Areas In Abia State:- Kanu Nwaburuoke T

ABSTRACT Finance is an essential feature of every organization necessary for its

Role Of International Trade Policies On Nigerian International Trade (1980 - 2012) :- Nwosu Grace E

ABSTRACT This study analyzed the role of international trade polices on the inter

Effect Of Market Segmentation And Positioning On Company Performances A Study Of Selected Text Book Publishing Company In Owerri:- Uka Michael O

ABSTRACT l The critical examination of the effect of market segmentation and posi

Analysis Purchase Behaviour Of Yam Consumers In Abia State, Nigeria:- Ezeji Anele A

ABSTRACT Consumer decision for buying yam vanes among different consumers. One co

Effect Of Product Differenciation In Achieving Sustained Organizational Growth In A Competitive Marketing Environment (A Study Of Starline Nig. Ltd Aba):-

ABSTRACT This research studies the effect of product differentiation in Achieving

Impact Of Marketing Mix On Patronage Of Consumer Goods Of Pz Plc. Aba, Abia State, Nigeria:- Anowi, E. Joseph

ABSTRACT This study was on impact of marketing mix on patronage of consumer goods

Market Segmentation And Willingness To Pay For Weaning Food Among Weaning Mothers In Abia State, Nigeria:-

ABSTRACT This study was on determinants of customers patronage of grocery stores

Socio Economic Determinant Of Household Loyalty On Grocery Stores In Umuahia North Local Government Of Abia State Nigeria:- Nwoke Glory K

ABSTRACT  This study was on determinants of customers patronage of grocery s

An Analysis Of Constraints By Smallholder Farmers In The Agribusiness Value Chain In Abia State, Nigeria:- Chukwuemeka Ifeyinwa

ABSTRACT  This study was on the analysis of constraints by smallholder farme

Marketing Of Tourism In Anambra State, Nigeria:- Okeke, Isaiah O

ABSTRACT The study was on marketing of tourism in Anambra State, Nigeria. The stu

Factors Affecting The Use Of GSM Technology In The Marketing Of Food Crops Among Farming Households In Abia State Nigeria:- Anuakpado Perfertual A

ABSTRACT  This study is on the Factors Affecting the Use of <3SM Technolo

Effect Of Market Segmentation On Customer Satisfaction In Seven-Up Bottling Company Plc Aba, Abia State Nigeria:- Maduagwu Onyebuchi

ABSTRACT The research involves an extensive investigation into the effect of mark

Analysis Of Risk And Its Management Strategies Among Bakery Enterprises In Anambra State, Nigeria:- Okagbue Jude

ABSTRACT The study analyzed risk and its management strategies among bakery entre

Effect Of Motivation Of Sales Force On Company's Sales Performance: A Study Of Pz Cussons Nigeria Plc Aba:- Emmanuel Uchechi P

ABSTRACT  The study examines the effect of motivation of sales force on comp

Effect Of Road Transportation System On Distribution Of Agricultural Products In Ohaji Egbema Local Government Area Of Imo State, Nigeria :- Okoro Ogadinma J

ABSTRACT  This research work is on the effect of road transportation system

Quality Characteristics Of Chin-Chin Produced From Wheat And Soybean Flour Blends With Date As Sweetener:- Amadiegwu, Osinachi

  Snacks are small foods eaten between meals. Chin-chin is a snack popular i

Production And Quality Evaluation Of Weaning Food From Of Fermented Maize And Boiled Pigeon Pea Flours:- Nwaukwa, Michael A

ABSTRACT This study evaluated the functional properties and nutritional compositi

Nutritional evaluation of instant fufu flour produced from cassava root (Manihot esculenta) and cocoyam (Xanthoma maffafa):- Uchechi, Elizabeth

ABSTRACT This study assessed the quality of instant flour produced from cassava r

Microbial and Physicochemical Analysis of Raffia Palm (Raphia Hookeri) Wine Sourced from Different Trees and Tappers in Ikwuano Lga, Ahia State:- Ikechukwu, Desire C

ABSTRACT  This study aimed to assess the microbial and physicochemical prope

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